World Media Congress Event Branding
Celebrating 100 years of global media with an identity inspired by Madrid.
FIPP World Media Congress 2025 brought together more than 400 delegates and 50 speakers from over 40 countries for its centenary event.
We created a cohesive event identity and flexible design system that celebrated FIPP’s legacy while capturing the energy and character of its host city.
One identity across every event touchpoint.
Inspired by the Art Deco architecture of the Círculo de Bellas Artes, we created the ‘Glass F’ brandmark to connect FIPP’s identity with the event venue.
The wider design system brought consistency to digital assets, delegate materials, brochures, multilingual signage and large-scale print throughout the two-day Congress.
83% increase
in delegates since the previous year
90% of partners
intend to return in 2026
“From initial concepts to final execution, the designs and artwork that the team came up with were on point, fresh and perfectly encapsulated the vision we had for our Centenary Congress event.”
Place Design for Museum Exhibition
Projection, animation and sound transformed the static painting into a multisensory experience.
Interactive hopscotch and magnetic play installations invited younger audiences into the story.
Corporate Rebrand and Digital Platform
Four clear pillars connecting businesses with the right support
One digital hub for grants, eLearning, resources and personalised support