We started on site, studying the artwork in the archives and understanding the exhibition space in detail. From there, we developed a creative approach that blended projection, animation, sound and spatial design to bring the piece to life.
Using high resolution captures of the artwork, we introduced subtle, stop motion inspired animation, breathing movement into characters, streets and mining scenes while staying true to Tom’s distinctive style. This was layered with rich sound design, built around an original monologue from Tom sourced from the museum’s archives. Ambient audio such as children playing, footsteps on cobbles, birds and street noise added depth, placing visitors right inside the scene.
The physical space became part of the storytelling. We extended the artwork beyond the frame, reimagining sections in Tom’s style across the gallery walls. Key quotes from his monologue were integrated into the environment, allowing visitors to read and hear his words at the same time. Small, thoughtful details such as transforming his signature into street signage helped ground the experience in authenticity.
To broaden engagement, we introduced interactive elements for younger audiences, including a hopscotch installation inspired by the painting and a magnetic play wall where visitors could recreate scenes using Tom’s characters. These sat alongside the core exhibition and supported additional digital and educational experiences delivered by the museum.
The result is a richly layered, immersive exhibition that delivers impact far beyond its footprint. It celebrates Tom’s work in a way that feels both contemporary and true to its roots, earning strong feedback from visitors, the museum, and Tom’s family alike.