Undisputed Website

Steel City Interactive tasked us with creating a website for the early access release of Undisputed, their new boxing game. The site needed to allow pre-orders, integrate the publisher’s branding, and highlight the game’s unique identity. Additionally, it had to support the regular release of new fighters and serve as a hub for development updates.

The platform required flexibility to handle frequent updates and showcase high-quality assets, such as fighter scans, while engaging the growing community.

We built a custom website integrated with our headless CMS, Frisbee, allowing for easy updates and content management. This enabled Steel City Interactive to regularly release new fighters and share game development progress.

The design focused on the game’s fighters, highlighting high-fidelity visuals. The site remains in ongoing development, ensuring it evolves alongside the game’s roadmap, keeping players engaged throughout.

70,000
100+
We delivered a custom website that empowered Steel City Interactive to manage content seamlessly, enhance community engagement, and support the ongoing release of new fighters, positioning Undisputed for a successful early access launch.
01
Discovery
We stage workshops and springs with key stakeholders to initiate project direction and kick off.

Here, we'll build the foundation of a purposful and tailored approach to help jump start our success when it comes to delivery and launch.

WORKSHOP
STRATEGY
RESEARCH
UX
02
Prototyping
At this stage, we'll outline the components needed to create the final design for the project.

We create interactive, dynamic concepts that bring the project to life — so you can see how everything will come together.

STRATEGIC PROPOSAL
DESIGN CONCEPT
WIREFRAME
STORYBOARD
MARKETING PLAN
03
Production
This is the stage where our creative and development teams start to make it all happen, putting pen to paper and creating code magic.

We're constantly testing and evaluating as we go — and will keep you in the know every step of the way.

BRAND DESIGN
DESIGN SYSTEM
WEB & UI DESIGN
CONTENT PRODUCTION
POST-PRODUCTION
WEB DEVELOPMENT
04
Deploy & beyond
Now for the best part: project launch.

We'll take time to prepare a launch plan and next steps once you've gone live. Sit back, enjoy a brew and let the fun begin. 

QA TESTING
ONBOARDING
DEPLOYMENT
SUPPORT
MARKETING
RETAINERS
01
Discovery

Here, we'll build the foundation of a purposful and tailored approach to help jump start our success when it comes to delivery and launch.

WORKSHOP
STRATEGY
RESEARCH
UX
02
Prototyping

We create interactive, dynamic concepts that bring the project to life — so you can see how everything will come together.

STRATEGIC PROPOSAL
DESIGN CONCEPT
WIREFRAME
STORYBOARD
MARKETING PLAN
03
Production

We're constantly testing and evaluating as we go — and will keep you in the know every step of the way.

BRAND DESIGN
DESIGN SYSTEM
WEB & UI DESIGN
CONTENT PRODUCTION
POST-PRODUCTION
WEB DEVELOPMENT
04
Deploy & beyond

We'll take time to prepare a launch plan and next steps once you've gone live. Sit back, enjoy a brew and let the fun begin. 

QA TESTING
ONBOARDING
DEPLOYMENT
SUPPORT
MARKETING
RETAINERS